Resources, reviews, articles, news, tips and trivia for learners and practitioners of Marketing. Full stack creative marketing blog of Art Noir on marketing, design and strategy.
Google Sheets and the Google Analytics Add-on are powerful tools to automate the process of custom reporting in Google Analytics and to even convert your dashboards into PDFs and sent them to a defined list of recipients.
Google Analytics is a free web analytics service of Google Inc. Following are our principles and practices for setting up Google Analytics (GA) the professional way in three steps.
Work smart, not hard: If you commit yourself to this concept, your entire work life will be easier. And the easier your work life will be, the better your creativity. Using plugins is one way in getting more done in less time.
Milton Friedman states that in a free society »
[…] there is one and only one social responsibility of business – to use it resources and engage in activities designed to increase its profits […]« . Sure thing?
Agile was not conceived having the user experience or design in mind, but the changing nature of web and app development has led to a shift in the way of thinking that has forced these disciplines together.
In this blog post I focus on a mobile creative strategy in action approach to achieve greater affinity with consumers and therefore an improved user experience with corporate mobile applications.